Developing a Compelling Capability Statement (2024 Update)

In the federal marketplace, your capability statement isn’t just a document – it’s often a government buyer’s first impression of your business. Whether you’re engaging with agencies or prime contractors, having a compelling capability statement is non-negotiable.

In this dynamic webinar, we’ll guide you through the critical elements of marketing your business effectively to prime vendors and government agencies. Discover how to create a capability statement that not only meets expectations but exceeds them. Learn the secrets to positioning your business as a “responsible” contractor, ensuring it stands out among competitors.

Time is of the essence in the federal landscape, and you only have six seconds to make a lasting first impression. Our webinar is designed to help you make those seconds count. Join us and gain the skills to ensure your capability statement leaves a memorable and positive impact, setting the stage for your success in government contracting. Don’t miss this opportunity to make every second count!

Here’s a snapshot of our agenda:

1. How to format your capability statement
2. What must-have sections to include
3. When to use it strategically
4. How to articulate your value through your text
5. Best practices for repurposing to tailor future versions to your customer

Target Audience: Business owners seeking federal contracting and subcontracting opportunities.